Turning consumer goods into objects of value
By embedding patented OOV tag technology into everyday products, we create secure ownership records and this enables lasting value growth for consumers.
Own your garment and build value
Drag the slider to explore how the value changes over time.
Example curve shown for illustration.
OOV tag brings unbreakable ownership
Unbreakable ownership - we turn consumer goods into valuable assets through our OOV ownership tag
New economic system - a technology platform that democratizes the economy, empowering people
Incentives consumers- for taking care of their product and recycle, with this OOV closes the loop
Why brands with OOV out-perform traditional brands
Not NFC or RFID — patented tech with extra benefits
That’s right, our technology is patented — here’s how it compares:
Turn customers into lifelong fans.
OOV turns every product into a living relationship with its owner. When ownership can appreciate in value, loyalty rises—lifting LTV, creating network effects, and lowering CAC.
Why the OOV tag brings you closer.
A patented, mobile-first tag gives each item a secure, unclonable identity and a direct, permissioned channel to its owner. Unlike NFC/RFID programs, it works seamlessly through our app, keeping your brand one tap away across purchase, use, resale, and recycle.
Why it matters.
Lifecycle insights power targeted campaigns, smarter R&D, and new revenue from resale. Shift more budget from rented attention to owned relationships—and turn buyers into long-term fans.
“OOV brings our vision of long-lasting products to life, and knowing that our customers grows wealth with us through the OOV tag makes it so much more than fashion. It feels like we’re building a future together.”
- Filippa Sekkelsten, Founder of Silent Mouse.